PAPER STRAW BRAND

ST. RAWS

THE OPPORTUNITY

Create a straw brand from scratch.

THE INSIGHT

Millions of plastic straws end up in the oceans every day harming wildlife and the planet.

So we wanted to make a paper straw brand that could help save the planet. But saving the planet can be pretty dull and worthy. Therefore we’d try to make saving the world fun.

THE SOLUTION

A genius Saint/Straw pun kickstarted the St. Raws brand. The only straws that also acts like a ticket to heaven (when that day comes).

We made a small range of different sizes: Sacred Smoothie, Divine Drink, and Consecrated Cocktail Straws

WEBSITE DESIGN
Play Video
D&AD CASE STUDY
PACKAGING DESIGN & COPY
AWARDS

D&AD New Blood Wood

Creative Conscience Design, Silver

Kravling Winner

CREDITS

Creatives Jacob Grandt, Christian Skjøtt, Alexander Keblow Kofoed

Mentor Claire McNally

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