Create a straw brand from scratch.
Millions of plastic straws end up in the oceans every day harming wildlife and the planet.
So we wanted to make a paper straw brand that could help save the planet. But saving the planet can be pretty dull and worthy. Therefore we’d try to make saving the world fun.
A genius Saint/Straw pun kickstarted the St. Raws brand. The only straws that also acts like a ticket to heaven (when that day comes).
We made a small range of different sizes: Sacred Smoothie, Divine Drink, and Consecrated Cocktail Straws.
D&AD New Blood Wood
Creative Conscience Design, Silver
Kravling Winner
Creatives Jacob Grandt, Christian Skjøtt, Alexander Keblow Kofoed
Mentor Claire McNally