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Say that Volkswagen power ALL electric vehicles in the UK, without saying Volkswagen power ALL electric vehicles in the UK.
Lawyers start licking their lips if car brands show other car brands in their advertising.
Having ALL of our competitor cars in the ad… hidden under sheets.
Creative Concept Jacob Grandt, Jakob Lykke Jensen
Copywriter (production) Feargal Ballance
Art Director (production) Matt Gay
Creative Directors Ant Nelson & Mike Sutherland